The fairy-tale wedding of Anant Ambani, son of Indian business magnate Mukesh Ambani, and Radhika Merchant took place on July 12, 2024, at the opulent Jio World Convention Centre in Mumbai. The event was a grand affair, attended by the who’s who of Bollywood and business world. Nigerian singer-songwriter Rema made history at the world’s most expensive wedding.
Indian news outlet Hindustan Times reported that musician Rema, 24, arrived in India on Friday, July 12. According to multiple sources, Nigerian Afrobeat artist Rema earned $3 million for performing his global hit “Calm Down” at the pre-party of a highly publicized global wedding in Mumbai. The event showcased numerous high-profile performances and garnered international acclaim.
Bridebook’s Insights
Astonishingly, Bridebook, a comprehensive online wedding planning platform, estimated the event’s total cost at $664 million in a news article. The platform provided a detailed breakdown of the expenses across several departments. Streetz Gist particularly noted the significant amount spent on securing top artists. Here’s a quote from Bridebook:
“Estimated cost: $100m-$140m
Glastonbury, Coachella, eat your hearts out. Justin Bieber already performed in Mumbai for a third pre-party this week at a cost of $10m. With musical sensations Rihanna, Katy Perry, Backstreet Boys, and Andrea Bocelli having already performed at the pre-wedding celebrations for a combined cost of $38-60m, only one question remains: who is headlining?
Adele currently looks almost certain, though Beyoncé and Taylor Swift are also widely rumoured to be joining her on stage. The cost of all three would top $64-80m. With a total Ambani bill of $140m for their wedding bands, this would be 25,000 times the average cost of a wedding band!”
Related article ; https://streetzgist.com/eddiemurphey/
Rema’s Participation
Event planner Abhiram Kumar, founder of ShowTime Event, likely facilitated Rema’s participation in the lavish wedding festivities. The wedding amazed observers accustomed to traditional Indian music and artists. Yet, the organizers aimed to infuse international performances for a global, celebratory vibe. This choice mirrors a modern shift in Indian weddings, blending tradition with contemporary flair for an unforgettable event.
Sources also revealed Rema’s performance fee of $3 million is a record for any international artist performing at an Indian wedding. This reflects the high demand for Rema’s music and the global appeal of Afrobeats.
Mr Ambani is an Indian businessman and the Chairman and Managing Director of Reliance Industries. With an estimated net worth of $123.3 billion as of July 2024, he is the wealthiest person in India and the 11th most prosperous in the world.
Anant Ambani and Radhika Merchant’s wedding promises to be one of this year’s most talked-about events. The couple is reportedly planning a series of extravagant celebrations, including a star-studded reception at the Jio World Centre in Mumbai.
Anant Ambani, 29, is marrying his longtime girlfriend, Radhika Merchant, in what many have dubbed the wedding of the year. This grand and significant seven-month event has captured the global community’s attention. The arrangement highlights the billionaire’s staggering wealth and rising clout.
